Levon Aronian Attends Monte-Carlo Television Festival

Levon Aronian attended the Monte-Carlo Television Festival on June 23, 2026, as ambassador of Jardins d'Arménie. He was present in Monaco to promote Armenian heritage and cultural excellence.

Jardins d'Arménie, the flagship brand of Pogossian Luxury Brand House, partnered with the festival as Crystal Partner. This marked a new chapter in the brand's growing presence in Monaco.

Armen Pogossian, owner of Pogossian Luxury Brand House, engaged with media representatives and guests, fostering dialogue around culture and creativity. He highlighted the importance of sharing Armenia's heritage with an international audience.

Levon Aronian embodies values closely associated with the brand, including excellence, discipline, and intellectual curiosity. His presence at the festival helped promote these values and strengthen the brand's presence in Monaco.

The festival welcomed internationally recognized actors, actresses, and industry professionals, including Jeffrey Dean Morgan and Dame Kristin Scott Thomas. Levon Aronian was happy to be among accomplished people and proud to see Armenian brandy and chess come together through Jardins d'Arménie.

The partnership between Jardins d'Arménie and the Monte-Carlo Television Festival is expected to continue, promoting cultural exchange and celebrating storytelling. Levon Aronian's involvement will help strengthen the brand's presence in the international luxury sector.

On June 23, 2026, Levon Aronian was impressed by the international guests' discovery of Armenian brandy. He considered it a symbol of his country, along with chess. The festival provided a unique platform for cultural exchange and celebration of heritage.

The Monte-Carlo Television Festival has brought together acclaimed actors, producers, and industry leaders for 65 years. Major studios, networks, and digital platforms gather to compete for the prestigious Golden Nymph Awards. Levon Aronian's attendance helped promote Armenian culture and excellence in this prestigious setting.

Armen Pogossian mentioned that Monaco has long been a place where culture, creativity, and international perspectives come together. The festival provided a natural extension of the values that inspire Jardins d'Arménie, allowing the brand to share Armenia's heritage with a global audience.